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[Meeting Intellectuals in the Spring Hills]

  • 2019.09.30
  • Event
At the 17th Lecture of the "Meeting Intellectuals in the Spring Hills" Lecture Series, we will invite Professor Tseng Sun Man to share with us the background and opportunities of the integration of entertainment performing arts markets in the Greater Bay Area.

56000 square kilometers
70 million people

2 Special Administrative Regions

2 sub-provincial divisions

7 prefecture-level cities


" Belt and Road Initiative " and the promulgation of various documents

Gave these numbers a new name---

The Guangdong-Hong Kong-Macao Greater Bay Area


One country

Two systems

Three customs territories

Four cities – Guangzhou, Shenzhen, Hongkong, and Macau


Cultural diversity

Characterizes the Greater Bay Area

But also complicates integration and communication


Different regions have their own market environments

At different levels of development

“Difference” is behind the performing arts markets in the Greater Bay Area


With all these differences

The Greater Bay Area has its unique local culture

To the south of the Wuling Mountains, across the Pearl River Basin

The “commonality” in terms of cultural roots is also unneglectable


How to balance difference and commonality?

How can regions learn from each other?

How to shape a pluralistic yet harmonious entertainment market

That seeks common ground while putting aside differences?

In the lecture “Integration of Performing Arts Market in the Greater Bay Area”Professor Tseng Sun Man will tell us how.


With its unique cultural background,what challenges will the Greater Bay Area face during the integration of entertainment markets.

How shall we reflect on these challenges?


At the 17th Lecture of the "Meeting Intellectuals in the Spring Hills" Lecture Series, 

we will invite Professor Tseng Sun Man to share with us the background and opportunities of

 the integration of entertainment performing arts markets in the Greater Bay Area.


Lecturer:Tseng Sun Man

Time: October 18, Friday, 19:30-21:00

Venue: E206, Administration Building 

Language: Chinese

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[Lecturer introduction]











Prof Tseng is a graduate of the Department of Music, CUHK. He has been in a number of senior arts management positions in Hong Kong, including Executive Director of the Hong Kong Arts Festival Society, Secretary-General of the Hong Kong Arts Development Council and Head of Radio 4, Radio Television Hong Kong. He was the Chair of Hong Kong Arts Administrators Association from 1991 to 1994. Since 2002, Prof. Tseng has concentrateds on consultancy and arts management training. He served as the Chair and Professor of the Arts Administration Department of the Shanghai Conservatory of Music from 2005 to 2008 as well as an Adjunct Professor of The Education University of Hong Kong in 2012. He was also the co-director of the Executive Master of Arts in Arts Management and Entrepreneurship programme from 2013 to 2017.


Prof Tseng has been involved in many social services. He was the Chair of Committee on Venue Partnership Scheme implemented by the Leisure and Cultural Services Department. He has served as a board member of the Association of Arts Administration Educators (AAAE) and as an Arts Advisor (Arts Administration) of the Hong Kong Arts Development Council. He is also the author ofPrinciples of Arts Management: With Case Studies from Hong Kong, the Mainland and Abroad.


[Book signing]

In his academic work, Principles of Arts Management: With Case Studies from Hong Kong, the Mainland and Abroad, Prof Tseng offers in-depth discussions on arts management, combining his own experience of arts and cultural management with case studies from different places.


You can pre-order Principles of Arts Management now


Prof Tseng will have a book signing of his work Principles of Arts Management. You can enjoy a 10 percent discount by pre-ordering the book and get a signed copy at the lecture.


Scan the QR code below to pre-order







At the 17th Lecture of the “Meeting Intellectuals in the Spring Hills”Lecture Series, we look forward to meeting Prof Tseng Sun Man on campus. 


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